Cosmoprof 2019: latest innovations – The aerosol is well represented

It’s this time of the year again, where all the cosmetics sector fly to Bolonia for the famous Cosmoprof show (14th to 18th of March). If you are not familiar with this exhibition, it is probably the biggest cosmetic exhibition in Europe.
PROERSA is no exception to this rule and will be present, visiting the show looking for the latest innovations and meeting with our clients.

cosmoprof 2019

For all of those who want to know in advance the latest trends and the brands to follow, Cosmoprof, in collaboration with the agency Beautystreams, has published this little guide to highlight a few brands for their recent new products creation.
This guide is available for download by clicking on the following link Cosmoprof Trends reports 2019

On this shortlist of selected products, the aerosol is making a breakthrough by putting forward 2 brilliant innovations:

  • A dry shampoo in foam from the brand Ikoo (Beauty Lab Gmbh -Germany) which has the following claims: vegan, silicone free, paraben free and mineral oil free.
  • A Multi Protection Beauty Mist, from the company Essencia Beauty Srl, with a formula based on natural active principles to protect the skin from all kinds of pollution.

An interesting side note is the fact that a lot of the selected brands have also other aerosol products in their range.

If the products presented above have an interest for you, Proersa can offer you the study and development of similar solutions.
Should you be interested, please don’t hesitate to consult us on info@proersa.com

The PROERSA team